Taran Singh

Chief Technology Officer

Taran is a seasoned engineering leader with over a decade of experience building enterprise software. As Chief Technology Officer, Taran leads DaVinci Commerce AI Labs, the company’s R&D vertical focused on AI and owns the long-term technical strategy to ensure the platform is well positioned for the future.

Since joining in 2020, Taran has been instrumental in building, revamping and scaling core backend and ML capabilities including the company’s proprietary recommendation engine, while driving modernization of the tech stack across the product. Over the years, he has been a key figure in helping the organization navigate the rapidly evolving commerce and advertising landscape – from conceptualizing cookie-less personalization to the early days of Generative AI and Agentic Commerce, working closely with stakeholders and industry partners throughout. He has played a central role in the platform’s transition to becoming AI-native and spearheaded the rollout of Agentic BrandStore, an innovative new product line representing a significant new revenue stream for DaVinci Commerce.

Prior to joining DaVinci Commerce, Taran held engineering roles at SapientNitro, Talentica Software and Quaero, gaining broad software development experience across large enterprises and early-stage startups, with a deep focus on e-commerce and AdTech. Taran holds a B.Tech in Electronics and Communication Engineering from the National Institute of Technology, Jalandhar.